Happy Friday Cord Cutters!
This week we're talking about the refreshed Roku streaming player lineup announced this week...
Also: How classic sitcoms are driving streaming TV wars, short cuts, must-see OTA TV, and more.
As always, if you know of someone who might need some insight or help with cutting the cord on cable or satellite, please forward our newsletter, or use the handy share buttons at the top of this email.
OK... now let's get to it!
NEWS: Refreshed Roku Streaming Player Lineup Announced
The updated Express ($29.99) has a slightly different form factor, and according to TechHive should be efficient enough to be powered by the USB port on most TVs.
Two retailers are getting exclusive Roku versions — Walmart an Ultra LT ($79.99), which is similar to the current Ultra as well as a new Express+ ($39.99) with an enhanced remote, and Best Buy a Streaming Stick+ with a headphone jack.
The Express HD which was also a Walmart exclusive is being discontinued, eliminating the last option for consumers seeking to view streaming content on older TVs without HDMI ports.
Most of the new models can be pre-ordered now with a delivery date of early October. When the hands-on reviews come out, we'll be sure to share them!
Along with the new models, Roku OS 9.2 will be rolling out to all Roku devices soon which will boost performance and add more voice control options.
Will you be upgrading your Roku? If so, tell us which model you're choosing on Facebook or Twitter.
STREAMING: Classic Sitcoms Valuable Currency in Streaming TV Wars
SHORT CUTS: TCL Series 6 Now Available & More
Most weeks there's more news than we can cram into this email. Thankfully 'short cuts' delivers the cord-cutting news and deals we didn't have room for, including:
WHAT'S ON: Must-See OTA TV
- There are too many new and returning prime-time shows this week to mention, so make sure to check the TV SHOWS > PREMIERING filter on your Tablo app to make sure your new and old favorites are set to record!
- You can also catch TV's biggest stars in the 71st Annual Primetime Emmy Awards - September 22nd @ 8:00 p.m. ET on FOX/CTV/CityTV
CANADIAN CORNER: (Some) New Roku Devices Coming to Canada
Some of the new streaming players Roku announced this week will be coming to the Canadian market, but the top-of-the-line Roku Ultra still won't be sold here.
Perhaps the focus on more mid-tier options points to Roku feeling that the Canadian market wouldn't accept a streamer that would retail in the $120-$130 CAD range. However, Amazon is accepting Canadian pre-orders for its new flagship Fire TV Cube to the tune of $149.99 CAD.
More likely, Roku's cautious market approach stems from concerns about its value proposition versus its main competitor, Amazon.
On top of its Amazon Prime Video Channels product, the US megacorp has secured buy-in from Canada's largest broadcaster-owned streaming services including Crave, CTV, TSN, and SportsNet, something Roku has so far failed to do.
If Roku wants to expand its dominance outside of the United States, it will need to make up some serious ground in Canada over the coming year.
We hope you enjoyed this edition of Cord Cutting This Week!
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The Tablo Team
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