Happy Friday Cord Cutters!
This week we're talking about why cord cutting more than doubled in 2019, and how consumers are increasingly ditching larger streaming bundles as well.
Also: Q&A on The Weather Channel, short cuts including a sweet giveaway, must-see OTA TV, and more.
As always, if you know of someone who might need some insight or help with cutting the cord on cable or satellite, please forward our newsletter, or use the handy share buttons at the top of this email.
OK... now let's get to it!
NEWS: 6 Million US Households Cut the Cord in 2019
Things are looking increasingly dire for the pay TV industry. Cable and satellite operators saw a 7% year-over-year decline in subscribers in 2019, a total of more than 6 million U.S. households. The majority cited skyrocketing pricing as the reason they cut the cord.
And now the TV industry's backup plan — live TV streaming bundles — are also losing ground with consumers as streaming package pricing has also increased.
For example, Sling TV lost 94,000 customers in the last quarter of the year alone. And experts estimate that about half of consumers (or less) aren't even bothering to replace cable with a similar streaming package.
We're seeing an increasing amount of new cord cutters opting to supplement free Over-the-Air TV with more lightweight streaming bundles from upstart companies like Philo or just free ad-supported options like Pluto TV.
Did you sign up for a cable-replacement streaming service when you cut the cord or did you skip that totally? Tell us via Facebook or Twitter.
Q&A: How Can I Watch The Weather Channel?
Send us your most pressing cord cutting questions via email so we can answer them in an upcoming issue.
Today's question comes from Rachelle who asks, "What's the cheapest way to get The Weather Channel without cable? It's the only thing we really miss having since we cut the cord."
Cord cutters can access free weather updates via local news with an Over-the-Air antenna and via streaming channels like Local Now.
But if you live in a place where severe weather is a frequent topic of conversation, you may want more robust weather coverage.
Thankfully you can get live streaming access to The Weather Channel for just $5.99/month via Frndly TV. Their tiny 13 channel package also includes Hallmark and the Outdoor Channel which may make that small fee more worthwhile.
The Weather Channel is also included in bigger bundles from YouTube TV and Fubo, but you'll be paying at least $50 more than you would via Frndly.
Have a question about cord cutting that you'd like answered? Send us a note and you may see your question in an upcoming issue of Cord Cutting This Week!
SHORT CUTS: Enter to Win a Cord Cutting Prize Pack, & More
Most weeks there's more news than we can cram into this email. Thankfully 'short cuts' delivers the cord-cutting news and deals we didn't have room for, including:
WHAT'S ON: Must-See OTA TV
As always, there's lots great TV coming to you FREE with an antenna this week including:
- Catch the season 18 premiere of The Voice - February 24th @ 8:00 p.m. ET on NBC/CTV
- Followed by the season 4 premiere of Little Big Shots - February 24th @ 10:00 p.m. ET on NBC/CityTV
- Watch the CBS News Democratic Primary Debate live from South Carolina - February 25th @ 8:00 p.m. ET on CBS
- Canadians can catch the premiere of the new medical drama Transplant - February 26th @ 9:00 p.m. ET on CTV
- Canadians can also enjoy the new cooking competition Fridge Wars - February 27th @ 8:00 p.m. ET on CBC
Don't forget to regularly check the TV SHOWS > PREMIERING on your Tablo app to find and set new and old favorites to record!
CANADIAN CORNER: B.C. to Roll Out Provincial 'Netflix Tax'
Cord cutters in British Columbia who subscribe to services like Netflix will soon be paying more to stream their favorite shows.
Starting this July, the province will require Canadian and foreign sellers of software and telecom services to register and collect taxes on their products.
Cord cutters in Saskatchewan and Quebec already pay provincial taxes on their streaming subscriptions.
We hope you enjoyed this edition of Cord Cutting This Week!
If you know someone who may be interested in cutting the cord on cable or satellite, please feel free to forward this newsletter to them or use the handy share buttons at the top of this email. Make sure to ask them to sign up as well!
If you have any feedback about the newsletter, hit reply and let us know or send us a message on social media.
The Tablo Team
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