Happy Friday Cord Cutters!
Today we're talking about the top reasons consumers say they're sticking with cable, and how savvy cord cutters are overcoming those hurdles.
We've also got a review of subscription-free OTA DVRs, what's new on Netflix, this week's must-see OTA TV and more!
As always, if someone you know is interested in cutting the cord on cable or satellite, please forward our newsletter, or use the handy share buttons at the top of this email.
OK... now let's get to it!
NEWS: Americans Are Keeping Cable for All the Wrong Reasons
A new survey by Deloitte has captured the top reasons why consumers continue to shell out for cable, despite skyrocketing costs and the proliferation of alternatives.
The top reason is because they want to watch live broadcast content, which is easily accomplished in most locations by simply putting up an Over-the-Air TV antenna. Want to watch live cable news, or sports? A streaming service will invariably cost less and will provide live access to just about every network.
More than half say they're keeping cable because it's bundled with internet. What may not be obvious though, is that these 'bundle' discounts are often time limited and don't include fees and rental equipment costs that can turn 'free TV' into a cash grab. When you do the math, it's usually much cheaper to have an internet-only plan, especially if you have an independent ISP in your area.
Want to cut the cord on cable, but can't live without a DVR? Well, we hear there's a company that makes a DVR for live, local broadcast TV, and most streaming services also include some sort of DVR or on-demand option (even if they're not perfect).
So unless you're independently wealthy, or you live in an area where broadband internet isn't available, there's really no excuse not to cut the cord in 2018.
GEAR: Subscription-Free OTA DVR Options
One of the major reasons why consumers cut the cord on cable is to save money. That's why some folks actively avoid choosing cord cutting tools that require a subscription.
Thankfully Tech Hive has reviewed the major Over-the-Air DVR options that can be used without a subscription, including Tablo OTA DVRs which is still their top pick.
Want to know exactly what features are available without a subscription on Tablo OTA DVRs? We've got a handy checklist.
If you're simply trying to avoid recurring payments, it's also good to know that Tablo offers a one-time lifetime subscription option that is tied to YOU not a specific device.
STREAMING: Roku Channel Comes to Samsung Smart TVs
Cord cutters love free content, which is why Roku debuted its own channel featuring free movies and TV shows. That channel is already available on most of its US-based streaming devices.
This week they announced that same channel will be coming to select Samsung Smart TVs this summer.
It'll be interesting to see if they partner with other non-Roku Smart TV manufacturers, or even other device manufacturers as they expand the content side of their business.
WHAT'S ON: Must-See OTA TV
In addition to March Madness, there's even more great TV coming to you FREE with an antenna including:
Don't forget to set your Tablo to record all these great shows!
- Special 39 Days focusing on the survivors of the Parkland shooting premieres - March 24 @ 8:00 p.m. ET on CBS
- Period drama Call the Midwife returns for season 7 - March 25 @ 8:00 p.m. ET on PBS
- Canadians can enjoy a new crime drama from the team behind Rookie Blue called The Detail - March 25 @ 9:00 p.m. ET on CTV
- Canada Reads returns for another season - March 26 @ 4:00 p.m. ET on CBC
- 21 Years after its first run ended, classic sitcom Roseanne is returning to TV - March 27 @ 8:00 p.m. ET on ABC/CTV
- Fans of The Office may want to check out Jenna Fischer's new sitcom Splitting Up Together - March 27 @ 9:30 p.m. ET on ABC/CTV2
- Scrubs star Zach Braff is back on TV with his new sitcom Alex, Inc. premieres - March 28 @ 8:30 p.m. ET on ABC/CTV2
- Broadway fans won't want to miss the special Andrew Lloyd Webber Tribute to a Superstar - March 28 @ 10:00 p.m. ET on NBC
- Supernatural fans won't want to miss the special 'Scoobynatural' animated episode - March 29 @ 8:00 p.m. ET on CW
CANADIAN CORNER: Feds Say They'll 'Study' a Digital Tax
At first it sounded as though a tax on streaming services was coming. Then Prime Minister Justin Trudeau said he wouldn't impose a 'Netflix Tax'.
But then earlier this week finance minister Bill Morneau said the Federal government will study the prospect of taxing 'digital' companies that are headquartered outside of the country, but derive significant revenue in Canada.
It's hard to see how the additional costs from this type of taxation would not filter down to consumers, but a similar plan is already being considered by the European Union.
We'll obviously keep you posted on this story as it develops.
We hope you enjoyed this edition of Cord Cutting This Week!
If you know someone who may be interested in cutting the cord on cable or satellite, please feel free to forward this newsletter to them or use the handy share buttons at the top of this email. Make sure to ask them to sign up as well!